What is INFORMATION?
RELATIONAL DATABASE FUNDAMENTALS
Information is everywhere in an organization
Information is stored in databases
Database – maintains information about various types of objects
(inventory), events (transactions), people (employees), and places (warehouses)
RELATIONAL DATABASE FUNDAMENTALS
Database models include:
· Hierarchical database model – information is
organized into a tree-like
structure (using parent/child relationships) in such a way that it cannot have
too many relationships
structure (using parent/child relationships) in such a way that it cannot have
too many relationships
· Network database model – a flexible way of
representing objects and their
relationships
relationships
· Relational database model – stores information in
the form of logically related
two-dimensional tables
two-dimensional tables
Entities and Attributes
· Entity – a person,
place, thing, transaction, or event about which information is stored
The rows in each table contain the entities
· Attributes
(fields, columns) – characteristics or properties of an entity class
The columns in each table contain the attributes
Keys and Relationships
Primary keys and foreign keys identify the various entity classes
(tables) in the database
· Primary key – a
field (or group of fields) that uniquely identifies a given entity in a table
· Foreign key – a
primary key of one table that appears an attribute in another table and acts to
provide a logical relationship among the two tables
RELATIONAL DATABASE ADVANTAGES
RELATIONAL DATABASE ADVANTAGES
Database advantages from a business perspective include
· Increased flexibility
· Increased scalability and performance
· Reduced information redundancy
· Increased information integrity (quality)
· Increased information security
· Increased Flexibility
A well-designed database should:
· Handle changes quickly and easily
· Provide users with different views
· Have only one physical view – deals with the physical storage
of
information on a storage device
information on a storage device
· Have multiple logical views - focuses on how users logically
access information
Increased Scalability and Performance
A database must scale to meet increased demand, while
maintaining acceptable performance levels
· Scalability – refers to how well a system can adapt to increased
demands
· Performance – measures how quickly a system performs a certain
process or
transaction
transaction
Reduced Information Redundancy
Databases reduce information redundancy
· Redundancy – the duplication of information or storing the same
information in
multiple places
multiple places
Inconsistency is one of the primary problems with redundant
information
Increase Information Integrity (Quality)
Information integrity – measures the quality of information
Integrity constraint – rules that help ensure the quality of
information
· Relational integrity constraint
· Business-critical integrity constraint
Increased Information Security
Information is an organizational asset and must be protected
Databases offer several security features including:
· Password – provides authentication of the user
· Access level – determines who has access to the different types of
information
· Access control – determines types of user access, such as
read-only access
Database
management systems (DBMS) – software through which users and application
programs interact with a database
DATA-DRIVEN WEBSITES
Data-driven
websites – an interactive website kept constantly updated and relevant to the
needs of its customers through the use of a database.
DATA-DRIVEN BUSINESS INTELLIGENCE

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